Pyramid Saimira Group, India’s leading entertainment conglomerate, has announced its plans to renovate 250 theatres in the 4 states of South India, with an investment of Rs. 200 crore over the next 18 months. The first theatre that will be renovated under this initiative is Jyothi Theatre, a single-screen theatre on the outskirts of Chennai.

Speaking about the renovation of Jyothi theatre, Mr. P. S. Saminathan, Chairman & Managing Director, Pyramid Saimira Theatre Ltd, said, “This event is one of the most important milestones for all of us at Pyramid Saimira. Till now, we have been focusing on expanding our network and increasing our points of presence. Today, we enjoy significant penetration geographically and our focus will henceforth be on enhancing the quality of experience that we offer our customers and branding.”

All the theatres will have computerized ticketing facilities and seat selection kiosks. Along with the latest digital projection and DTS sound technology, the theatres will be equipped with an in-built mobile zone enabled with blue-tooth, video booth for live TV, radio and overhead projection facilities. The theatres will also have modernized security facilities, with fire retardants, safety lighting and metal detectors.

Jyothi Theatre, once renovated will have an auditorium, which can be used as a seminar hall, equipped with state-of-the-art facilities. The theatre will also allow the hall for marriage counseling for prospective brides and grooms.